Brady and Son Realty

A Real Estate Team from Keller Williams Silicon City

Fulfilling Dreams, one Home at a Time.

Whether you are selling, buying, or investing, our goal is to meet your Real Estate needs so well that you recommend us to your family and friends.

2221 Oakland Road #268, San Jose, CA 95131

Phone: 408-868-8052

Scotts Valley, California

Scotts Valley Overview
Scotts Valley - photo from Planning Department Website


Business and the Economy


City Government

Scotts Valley is located in Santa Cruz county and is run by a 5-member City Council.

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Scotts Valley Real Estate Market

Average Sales Price and Bidding Ratio

Scotts Valley Residential Real Estate Price Trends
Scotts Valley Real Estate Trends: Average Sales Price and Average Sales to List Price Ratio by Month

The graph above shows average sales price and the average sales price to list price ratio for sales in Scotts Valley for the past 12 months. Here we see that average home prices in Scotts Valley have hovered around $900,000 for most of the past year. Prices dipped briefly in early fall, but climbed back to summer levels by November, then dipped briefly in February before beginning a spring climb in March. Despite COVID-19 restrictuons, prices have held fairly well with only a slight decline in the period.

The average sales to list price ration shown by the red line traces demand-driven price pressure. Here we see that demand remains strong in the spring and summer. This is good news for sellers.

Sales by Price Range

Scotts Valley Residential Sales by Price Range
Scotts Valley Real Estate Trends: Sales by Price Range over the past 12 months

The histogram above depicts Scotts Valley home sales by price range. Here we see the majority of home sales have occurred in the $400,000 to $1,000,000 range with a burgeoning second peak in the $1,200,000 to $1,400,000 range. The strength of the market is in the $800,000 to $1,000,000 market where more than a third of the homes sold.

Days on Market as a Function of List Price

Scotts Valley Average Time on Market by Price Range
Scotts Valley Real Estate: 6-month Average: Days to Sell versus Price Range

The second rule of real estate after Location: Timing. Buyers and Sellers need to understand the time trends in the market. 

Sellers need to be aware of how long it might take to sell their home. Many variables affect this time, not the least of which is list price. Demand is high enough to keep average time on market low for condominiums and town homes, while single family homes tend to take 1-2 months to sell.

For the buyers, it is important to understand how fast you have to move – not just in responding to a home you like, but in how frequently you need to check the market and how quickly you need to make arrangements to view the home. 

This graph shows that most of the Scotts Valley market sells in 3-7 weeks on average, however this data is corrupted by the COVID Shelter-in-Place impacts. 

Sales to List Price Ratio as a Function of List Price

Understanding Price is imperative both form the Seller’s and Buyer’s perspectives.

For the seller, pricing too high can be disastrous. Buyers will focus their attention on lower-priced listings first. So can pricing so low that buyers wonder what is wrong with the property.

Here we see that winning offers in most price ranges were just above list, on average, with the most active bidding in the lowest price range.

Scotts Valley Average Sales to List Price Ratio by Price Range
Scotts Valley Real Estate: 6-month Average Sale Price to List Price Ratio by Price Range

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The accuracy of the information displayed in this site is not guaranteed. The user is advised to conduct their own investigations to validate any information on which purchase or sale decisions are made. Data from the Multiple Listings Service subject to applicable limits on accuracy and content.

Original content ©2018, 2019, 2020 Brady and Son Realty Team @ KW Silicon City . Referenced images and data subject to originator copyrights.